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Care for maturing, fragile hair with Dove Shampoo Pro Age, a specially formulated shampoo designed to restore strength, improve fullness, and bring back a healthy, revitalised look. Created for ageing or thinning hair, it delivers gentle cleansing alongside targeted nourishment.
Enriched with Dove’s MicroMoisture Serum™, this formula penetrates deep into the hair fibres to provide lasting hydration and help strengthen brittle strands. It works to reduce breakage and improve resilience, leaving hair up to twice as strong compared to non-conditioning shampoos.
The shampoo is designed to address common concerns associated with ageing hair, such as dryness, thinning, and loss of volume. By nourishing and smoothing the hair from within, it helps restore body and thickness, leaving hair looking fuller and more vibrant.
Its gentle cleansing system removes dirt and build-up without stripping essential moisture, ensuring hair feels clean while remaining soft and manageable. Conditioning ingredients such as glycerin and keratin-supporting elements help enhance smoothness, shine, and overall hair health.
Suitable for daily use, this lightweight formula creates a rich lather that rinses easily, leaving no heavy residue behind. It is ideal for fine, dry, or ageing hair that needs extra care and revitalisation.
Key Features:
Specially designed for ageing, thinning, or brittle hair
Enriched with MicroMoisture Serum™ for deep hydration
Helps strengthen hair and reduce breakage
Restores fullness and improves body and volume
Gently cleanses without stripping natural moisture
Leaves hair soft, smooth, and manageable
Suitable for everyday use
Dove Shampoo Pro Age is the perfect choice for restoring strength and vitality to ageing hair, helping it look fuller, healthier, and beautifully nourished every day.
Care for maturing, fragile hair with Dove Shampoo Pro Age, a specially formulated shampoo designed to restore strength, improve fullness, and bring back a healthy, revitalised look. Created for ageing or thinning hair, it delivers gentle cleansing alongside targeted nourishment.
Enriched with Dove’s MicroMoisture Serum™, this formula penetrates deep into the hair fibres to provide lasting hydration and help strengthen brittle strands. It works to reduce breakage and improve resilience, leaving hair up to twice as strong compared to non-conditioning shampoos.
The shampoo is designed to address common concerns associated with ageing hair, such as dryness, thinning, and loss of volume. By nourishing and smoothing the hair from within, it helps restore body and thickness, leaving hair looking fuller and more vibrant.
Its gentle cleansing system removes dirt and build-up without stripping essential moisture, ensuring hair feels clean while remaining soft and manageable. Conditioning ingredients such as glycerin and keratin-supporting elements help enhance smoothness, shine, and overall hair health.
Suitable for daily use, this lightweight formula creates a rich lather that rinses easily, leaving no heavy residue behind. It is ideal for fine, dry, or ageing hair that needs extra care and revitalisation.
Key Features:
Specially designed for ageing, thinning, or brittle hair
Enriched with MicroMoisture Serum™ for deep hydration
Helps strengthen hair and reduce breakage
Restores fullness and improves body and volume
Gently cleanses without stripping natural moisture
Leaves hair soft, smooth, and manageable
Suitable for everyday use
Dove Shampoo Pro Age is the perfect choice for restoring strength and vitality to ageing hair, helping it look fuller, healthier, and beautifully nourished every day.